
IESE Blog Community About Home BizKnowledge Watch IESE Library Blog Apr 18 2011 0 The Mobile Entertainment Industry Outlook CC Twisitor Center Flickr Datamonitor 360 has just published the report The Mobile Entertainment Industry Outlook” which provides an overview of the global mobile entertainment sector . In this report , except where specifically mentioned , the term mobile refers to mobile handsets including smartphones . It : covers The global mobile entertainment industry in terms of market size , its segments , key drivers and resistors , trends and major . players Segments of the mobile entertainment industry : Music , video , gambling , and games . For each of these segments the report individually discusses the market size , sub-segments , geographic segmentation and major .